Our
Work
Design

Our clients are founders,
marketers, and venture teams
who want brands with meaning,
movement, and edge.

MORE THAN
A PRETTY LOGO

RESEARCH STRATEGY

Our
Work
Research

Brand Tracking
& Health

Customer
Satisfaction
& Loyalty

Product &
Concept
Testing

In-Depth
Interviews
(IDIs)

Focus
Groups

Ethnographic
Research

Online
Communities

Shopper
Research

Usage &
Attitude Studies
(U&A)

Customer
Journey
Mapping

We don´t do fluff

WE BUILD TRACTION

Our
Services
NAMING & POSITIONING
Legal-clear names that capture hearts and domains
RESEARCH-LED BRAND STRATEGY
Grounded in real human insight, not guesswork or templates.
STARTUP BRAND KITS
Investor-ready decks, web visuals, social templates, and more.
LOGO & VISUAL IDENTITY
Design systems that flex across screens, decks, and packaging.

MESSAGING & BRAND VOICE
Words that sell, inspire, and scale.

From
Pre-Seed
To Series C

Our
Model

Smart Strategy

KILLER DESIGN

Startup Speed

We are a senior team with global experience and boutique precision, ready to craft the brand your future deserves. Strategy rooted in insight. Design with conviction. Messaging that opens doors and attracts capital.

A strategist from the U.S. who has scaled brands that play on the world stage. A researcher trusted by Nielsen to decode markets. A creative director whose design language turns ideas into legacy. We don’ t just give you a brand.

We give you a platform for growth, investment, and global relevance.

Strategy

Is based in the U.S. and built brands for billion-dollar portfolios

research

Leads insight work for Nielsen across Latin America.

Creative Team

Has launched some of the most beautiful, effective brands around the world.

Who
We
Are

Hearts in every Startup

PAM BREWINGTON
Business Director &
Founding Partner
About

Pam is Co-Founder and Business Director at Gravity, with more than 20 years of experience in business development, strategic planning, and branding for leading global and local companies. She has partnered with major brands such as Procter & Gamble, Visa, McDonald’s, and Walmart, and has led initiatives across industries including automotive, financial services, retail, and pharmaceuticals.

Her expertise spans branding and marketing strategy, consumer insights, and entrepreneurship. She has developed and implemented communication strategies, launched high-impact advertising campaigns, and built value propositions that strengthen growth and reputation.

Over the past seven years in the U.S., Pamela has launched and scaled businesses in Denver and Boulder, including Omnifique, Aymaru, The Boulder Home Collection and Tarylen, all recognized for premium service and strong brand identity.

Her executive training includes programs at Northwestern (Kellogg), Stanford, Wharton, and the University of Michigan, as well as international studies in social innovation and entrepreneurship. Based in the U.S. and built brands for billion-dollar portfolios.

BEATRIZ SILVA BAÑADOS
Research Director &
Founding Partner
About
Beatriz is Co-Founder and Market Research Leader, with deep expertise in both qualitative and quantitative methodologies applied across local and international markets. A Marketing Psychologist from the Republic University of Chile, she was awarded the Academic Excellence Prize from the School of Psychology, underscoring her commitment to rigor and innovation in research.
 
Her experience spans a wide range of techniques—focus groups, ethnographic studies, in-home visits, shop-alongs, surveys, workshops, and advanced AI tools—allowing her to uncover insights that go beyond data to reveal the deep motivations driving consumer behavior. She has applied these methods to studies in branding, positioning, advertising, product testing, consumer journeys, and category habits.
 
Beatriz trained at the prestigious Censydiam Institute in Belgium and is certified in the Zaltman Metaphor Elicitation Technique (ZMET), bringing a unique capacity to translate subconscious drivers into actionable strategies that inspire growth and brand connection.
AMPARO URMENETA
Managing Director, Strategy
& Founding Partner
About
Amparo is Co-Founder and Director of Management, with over 15 years of experienceleading marketing and communication strategies that help brands stand out and connect authentically with their audiences. A Publicist from the Universidad de Santiago de Chile and Multimedia Designer from INACAP, she combines strategic vision with creative execution to design high-impact campaigns, brand narratives, and value propositions that inspire loyalty and growth.

Her expertise spans advertising, integrated communications, and brand development, with a focus on turning complex ideas into clear, actionable strategies. Amparo’s unique strength lies in blending analytical rigor with creative storytelling, enabling companies to define their positioning and build long-term relevance in competitive markets.

As a founding partner, she is central to shaping the firm’s culture and driving results, ensuring that every project delivers both measurable impact and a distinctive emotional connection.
JUAN PABLO SCHIATTINO
Creative Director &
Founding Partner
About

Juan Pablo is Co-Founder and Creative Director, with extensive experience in corporate identity, communications, and branding, both in Chile and abroad. A Graphic Design graduate from IncaCea de Viña del Mar with a diploma in Graphic Design and Digital from the Pontificia Universidad Católica de Chile, he has built a career at the intersection of creativity, strategy, and cultural insight.

Beyond his agency work, Juan Pablo is the Territorial Director of ChileDiseño, where he has organized Design Encounters across multiple cities in Chile, fostering dialogue and collaboration within the industry. He also serves as a faculty member in the Visual Identity Design program at DuocUC, shaping the next generation of designers.

As a founding partner, Juan Pablo brings a strong vision for brand storytelling, blending creative excellence with strategic depth to craft identities that are timeless, distinctive, and culturally relevant.

BRAINS FROM
THE BIGGEST
BRANDS

BRAINS FROM
THE BIGGEST
BRANDS

Our
Former
Clients

CONTACT US

Book a free discovery call
and tell us your story